With retail asset management in Austria, leading the Hungarian market!
Our consultants and the value chain of our company are focused on providing a service to our clients where costs, returns, and sales strategies are in harmony. Talking about asset management in the retail segment may seem bold, but our stance is that innovation is present in the financial sector, and importantly, there are client demands that the “big” retail banks don’t address.
Finding investment targets for a few million forints or a few thousand euros, and going beyond bank deposits and money market funds, is what we consider a real professional challenge. Serving the desires of our retail clients with 10,000 EUR or more is invaluable, especially when we can confidently answer the question, “You don’t deal with amounts like this?” with a huge YES. In fact, the retail client category is the dearest to us.
How will asset management work?
Our advisors recommend “thematic” asset management solutions, primarily focused on specific sectors, where the expertise of Partner Bank stands out. This strategy is paired with the advisory team’s post-care service, but only if the client requests continued advisory contact, such as weekly newsletters.
Our activities are continuously monitored by two regulatory bodies. The Hungarian National Bank (MNB) and the Financial Market Authority (FMA) clearly define capital market advice in the Securities Act (Bszt.) regulations. It is thus clear that capital market advice cannot be conducted through MLM systems, and our colleagues do not engage in network marketing. Furthermore, Partner Bank has explicitly prohibited the mediation of capital market services in a network since 2015.
The main goal of the PortfoLife team is to position itself as a capital market agency in Hungary, offering services to Hungarian clients. We specialize in securities, with our greatest passion being electric vehicles and related portfolios, which we started presenting to our Hungarian clients in collaboration with Partner Bank in 2018. In the years since, it has become the Bank’s most successful product.
Why is asset management the present?
Asset management is operated by Partner Bank in compliance with the regulations and MIFID2 standards. Neither the client nor the advisor can execute transactions; this is the privilege of the Bank’s securities department. The asset management service is complemented by the client-requested communication. This is the most sensitive point of the Hungarian intermediary market. The market segment’s unparalleled fluctuation is difficult to explain, and client dissatisfaction is justifiably rooted in this. In Austria, innovations in the retail sector address this exact issue. Additionally, it makes the client independent of the advisor’s mood. The thorough needs assessment is guaranteed by our registration with the MNB and FMA, as well as our adherence to the regulations. The client’s future plans are recorded in our unique, proprietary AOC system.
Since innovation is not just a buzzword for us, we are preparing you for a unique experience when meeting with our colleagues, as we work with the trademarked EasySales process (Intellectual Property National Office Registration Number: 216 101). Thanks to our broad range of capital market services and flexible developments based on needs assessments, we continue to grow dynamically and steadily. As part of the implemented innovation processes, we also introduce ourselves at colleges and universities. Development projects involving students are very valuable work for us. We consider the use of online platforms and the development of our services in this direction crucial, which, in addition to our existing services, will contribute significantly to our company’s success both in the domestic and, as we plan, international markets.
PortfoLife services fully consider EU capital market guidelines (MIFID II), as one of our core values is to offer needs-based solutions, taking into account the client’s individual opportunities, goals, and risk tolerance. In this spirit, we select our employees and professional strategic collaborators who have already proven their expertise.
